Internship Work
ROLE(S):
ADVERTISING & PR INTERN (KAME NATURALS)
JUNIOR STRATEGIC PLANNER & COPYWRITER (CAMP ADVENTURE)
Built website using BigCommerce platform.
Client: Buy From A Black Woman (BFABW) Tasked with creating an awareness marketing plan for BFABW across the US. Placed in top 5 within our RFP. This mural would be created at each city the tour would stop in as a tribute to the many successful black woman business owners. A message created by the community for the community. Targeted to commission local black female artists. Placed in top 5 within our RFP.
Client: Buy From A Black Woman (BFABW) Tasked with creating an awareness marketing plan for BFABW across the US. "Trunk Tour" for light travel and a way of getting merchandise to and from an area with ease. Also a branding moment within the tour.
Client: Buy From A Black Woman (BFABW) Tasked with creating an awareness marketing plan for BFABW across the US. This installation would be used to promote the disparity of black woman business owners within the US. Meant to ruffle a few feathers and would be revealed as the initial kickoff piece to the awareness campaign. Placed in top 5 within our RFP.
International client: International Center for Missing & Exploited Children (ICMEC) Tasked with creating a 5 year omni-channel marketing plan for ICMEC.
International client: International Center for Missing & Exploited Children (ICMEC)
Infographic made for ICMEC to help get volunteers on the right path to finding which non-profit really fits them. The biggest insight we gained was the general public's lack of knowledge on how to properly proceed with getting involved in a non-profit they would love to remain a part of for quite some time.
Competition Work
ROLE(S):
TEAM LEAD & ART DIRECTOR (ROBERTSON RUSH)
The Robertson Rush is a week-long creative sprint where we will work in teams of 4-6 to execute a campaign based on a real client brief. Hosted by VCU's Advertising Club in collaboration with Capital One, Fable Branding, and Tilt Creative + Production! Tasked with creating the product from top to bottom. Including but not limited to: packaging design, logo design, brand color palette, IG posts, radio spot and FB promos.
The Robertson Rush is a week-long creative sprint where we will work in teams of 4-6 to execute a campaign based on a real client brief. Hosted by VCU's Advertising Club in collaboration with Capital One, Fable Branding, and Tilt Creative + Production! Tasked with creating the product from top to bottom. Including but not limited to: packaging design, logo design, brand color palette, IG posts, radio spot and FB promos.
The Robertson Rush is a week-long creative sprint where we will work in teams of 4-6 to execute a campaign based on a real client brief. Hosted by VCU's Advertising Club in collaboration with Capital One, Fable Branding, and Tilt Creative + Production! Tasked with creating the product from top to bottom. Including but not limited to: packaging design, logo design, brand color palette, IG posts, radio spot and FB promos.